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Required for the site to function — page navigation, secure login sessions, and the shopping cart (WooCommerce). These can't be switched off because the site won't work correctly without them.

Help us understand how visitors use the site so we can improve it — page views, navigation paths, and session behavior via Google Analytics, Microsoft Clarity, and Yandex Metrika.

Used to measure ad performance and, if enabled, show more relevant ads. Configured through Google Tag Manager; nothing in this category loads unless you turn it on.

Enables enhanced features beyond the site basics, such as the live chat widget. If you leave this off, the chat widget won't load.

Would remember preferences to tailor content to you. Not currently used by any active feature on this site — reserved for future use, off by default.